How to Improve Audience Retention– Sincerely, a Talent Manager
24 Social media networks are evolving at a rapid rate and utilizing them to best cater to your audience is a must. But, retaining your audience is often a struggle that influencers experience at one point or another. We reached out to one of our Talent Managers, Jenna Tarabek, to dish out all the details […]
Free November Content Calendar
Hello Holiday Season! We know how hectic this time of year can get and planning content can be overwhelming. From gift guides to holiday decor, recipes, and everything in between – the content ideas are endless, and sometimes fleeting. Luckily, we’re here to help. Below you’ll find November’s monthly calendar, including daily and monthly holidays. […]
Instagram Updates You Need to Know About
October has been a busy one over at Instagram – the app just launched several new features that are total game-changers for creators and brands alike. Stories will no longer be broken up into 15-second segments. Instagram is testing a new feature that will allow its users to post stories up to 60 seconds long […]
The Influencer’s Guide to Prepping for the Holiday Season
Q4 is upon us – the holiday season is nearly in full swing, holiday shopping is starting to be on consumers’ minds, and as an influencer, the holiday content is stacking up. In order to make the most of this holiday season and not overwhelm yourself with the hustle and bustle of this time of […]
What Kind of Influencer Should I Be Using?
When you hear the term “influencer,” you may think of a celebrity with a massive following – the Kim Kardashians of the world. Someone who drives influence and can encourage all of their followers to buy-in to your product or service. But, influencing is much more intricate than this. There are many types of influencers, […]
The Ever-Evolving Instagram Algorithm
The Instagram Algorithm seems to change more often than the average user can keep up with, and everyone wants to know why. The answer is actually quite simple, but it doesn’t necessarily resonate with Instagram users. TikTok – really, that’s it. TikTok is Instagrams biggest competition and is scrambling to keep up. Head of Instagram, […]
So Long, Swipe Up
So long, swipe-up link. Instagram rolled out a new link sticker to replace the infamous swipe-up link and everyone was scrambling for a moment. But wait – isn’t this a good thing?! One of the biggest down-sides to the swipe-up was lack of creator connection. When a creator included a swipe-up link, which had become […]
The Value of Influencer Marketing
Let’s discuss – what is the value of influencer marketing, and why is it so prominent? When influencers and brands come together for strategic partnerships, typically you see a much larger audience reached than with traditional advertising. Sometimes you may notice when scrolling through Instagram that multiple influencers are partnering with the same company, at […]
#Sponstagram is the New Super Tool for Influencers
While perusing photos of someone on a hike and seeing the ever-so-popular “shoot before you eat,” you might see a long list of hashtags at the bottom of the post. For your brain, this is the exact moment where it stops paying attention. Most of the time, this isn’t a problem as the friendly “#nightwithfriends” […]
Stop Trying to Make Your Brand a Person
Your brand may be adorable. Or head strong, street smart, quirky or fearless. Desirable, absolutely. But your brand in the wrong conversations will still experience the awkward humanity of being, the odd one out.Because your brand is not really a person. But you, dear marketer, are.You’ve taken the time to develop an intricate content marketing […]
