Creator Spotlight Series Introduction
Welcome back to Creator Spotlight, where we take a closer look at the journeys of creators making waves in the social and digital world. Whether they’re just starting or have built thriving online businesses, these interviews offer a behind-the-scenes look at the people and processes that shape success in the influencer space.
Every week, we highlight a creator’s journey, the highs and lows, and the lessons they’ve learned along the way.
Introducing Mary Sergi: From Cheerleader to Full-Time Content Creator
This week, we’re thrilled to feature Mary Sergi (@maryflys on Instagram, @marysergi7 on TikTok, and @marysergi3433 on YouTube), a content creator whose passion for creating has been evident from a young age.
Before her social media career took off, Mary was a competitive cheerleader, which sparked her love for filming, editing, and sharing videos. Whether it was cheerleading routines, dance videos, or vlogs about her everyday life, Mary built her online presence through consistent, authentic content.
Her journey truly took off the summer before her freshman year of college when she decided to go “all-in” on social media, joining The Sociable Society. With support from her manager and the TSS team, Mary has worked with brands like VS Pink and White Fox Boutique and continued to grow her influence across TikTok, Instagram, and YouTube.
Join us as we dive into Mary’s story, discussing her growth as a creator, her most memorable moments, and what she’s looking forward to in the future.
Discover Mary Sergi’s Journey, Creative Process, and Insights as a Full-Time Content Creator
How did you get started with social media? Was it a goal of yours or on a whim, and which platform?
I loved creating cheer videos and vlogs growing up!
It became a passion to film everything and edit videos. I love sharing content and inspiring others!
What were you doing (or where were you in life) before you started on social media?
I was a competitive cheerleader training.
Who were some of the creators or influencers you looked up to when you first started posting on social media?
Was there a specific piece of content or instance in which you went viral or was it a slower build up over time? How did you feel and what did you do afterwards?
It was slower build up over time with my cheer videos, dancing TikToks, and YouTube vlogs.
At what point did you decide to go “all-in” on social media? What were the factors that made you decide to pursue content creation full-time? Did you have a back-up plan?
I decided to go “all-in” the summer going into my Freshman year of College.
That’s when I joined The Sociable Society management!
Every creator’s creation process is different. Take us through how you typically create content? Do you have a set process or how much of it is on the fly?
I try to be as creative and authentic when it comes to creating my content.
I love making morning routines and dance videos on TikTok. I also love taking pictures in outfits when I go out with my friends. On YouTube, I love filming throughout the day and sharing my everyday life activities.
If you could go back to when you started your journey as a creator and give yourself two pieces of advice, things to keep in mind, or things you’ve learned — what would you say to yourself?
Enjoy each moment and all the opportunities social media brings.
Don’t compare yourself to another creator or their journey.
What’s the best piece of advice you’ve gotten for being a creator?
Always be true to yourself no matter what.
Is there a piece of content or story you’ve shared that is most memorable to you? Why is it meaningful?
There’s this viral TikTok video of me putting lipstick on in the bus. It’s funny because I originally made the video as a joke.
How did you hear about or get connected with The Sociable Society? In what ways have TSS helped you pursue your goals and aspirations?
I heard about TSS through an Instagram account.
TSS has helped tremendously with growing on social media and making my dreams come true. I don’t know what I would do without TSS and my amazing manager.
What’s been your biggest “win” with The Sociable Society?
Finding a manager that works with me and my goals and opportunities. I feel so confident and comfortable with TSS — I’m overwhelming thankful for this community.
What do you value most in a Creator Manager?
I value communication and support with my goals and dream opportunities.
To date, what has been your favorite or most memorable brand partnership? Tell us why?
There’s so many amazing brands I’ve worked with and I’m extremely blessed.
I think one of my favorite partnerships has to be with VS Pink and White Fox Boutique.
Both brands are so amazing and I absolutely adore their clothes. VS Pink was a dream come true.
What’s one thing in 2024 that brands should know about working with creators, but don’t?
Creators are individual people with dreams and goals.
What are some of the biggest changes that have affected you personally?
YouTube videos and posting has changed and moved more to TikTok/Instagram Reels
What’s one prediction you have for social media and being a creator in 2025?
The industry will continue to grow!
Any projects, news, or exciting details/sneak peaks you’d want to share?
Excited for all the coming Holiday campaigns and deals!
Any special shoutouts, mentions, thank you’s or anything else you’d want to share?
Shoutout to TSS for working with me and being so supportive! Also shoutout to my manager Miranda for being so amazing and helpful when it comes to managing all my platforms and dreaming big with my goals 🥰
Creator Spotlight Series Conclusion
As we wrap up another edition of Creator Spotlight, we hope you’ve found Mary Sergi’s journey inspiring and insightful. From her beginnings as a competitive cheerleader to her rise as a full-time content creator, Mary’s story showcases the power of passion, creativity, and staying true to yourself. It’s clear that her commitment to authenticity and her dedication to growing her platform are key drivers of her success.
We’re excited to see what the future holds for Mary and can’t wait to watch her continue to inspire and connect with her audience.
For more stories like Mary’s, be sure to subscribe to our Creator Newsletter. Get exclusive interviews, updates, and insights into the world of content creation delivered straight to your inbox!
Stay tuned for our next Creator Spotlight and thank you for being part of the journey.
